Pakistan has decided to limit all cultural exchanges with India, including all sorts of joint ventures between the entertainment industry of both the nations after India has announced to revoke “special status” of Jammu and Kashmir and divide the state into two seperate Union Territories, reported a Pakistani media. 

On Thursday, the Pakistani Ministry of Information and Broadcasting has introduced a national slogan “Say No to India”, reported sources. 

A Special Assistant to Pakistani Prime Minister on Information and Broadcasting, Firdous Ashiq Awan was quoted saying, “All kinds of Indian content have been stopped and Pemra [Pakistan Electronic Media Regulatory Authority] has been directed to step up its vigilance along with actions against the sale of Indian DTH instruments.”

On Monday, India has announced to scrap Article 370 of the Indian Constitution and withdrawing of “special status” granted to Jammu and Kashmir along with division of the state into two seperate Union Territories – Jammu & Kashmir, and Ladakh – both are the Sovereign Rights of India. 

However, Pakistan has called the new initiative of India as “illegal action”, claims to take the matter to the United States Security Council.  

Pakistani Prime Minister on Information and Broadcasting Firdous Ashiq Awan has claimed that the deception of cultural exchange was “polluting the minds” of the country’s youth.

“All external communications will be dealt with by Pakistan’s Ministry of Information, the Foreign Office and Inter-Service Public Relations (the communication wing of the ISI) as per nature of information,” added Ms. Awan.

She also said that in the existing situation, clashes between Pakistani and Indian social values and culture were valuable, and it was its responsibility to come forefront to “defeat Indian cultural invasion.”

Pakistani Government has further banned the screening of Indian films in the country. Ms. Awan tweets, “No Indian film will be screened in any Pakistani cinema. Drama, films and Indian content of this kind will be completely banned in Pakistan.”

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